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Apr 13 2017 The Business Bio: Introduce Yourself So People Notice
Your bio serves as an online interview, so it's worth spending a little time to get it right. -
Apr 04 2017 -
Mar 20 2017 Annual Reports — Keep the Content Readable
Annual reports come in many shapes and sizes, from formal reports with dozens of pages to friendly updates designed with brochure-like brevity. -
Mar 02 2017 Exaggeration Weakens Your Argument, Unless You Exaggerate With Gusto
When we feel strongly about something or we're deeply invested in getting someone's attention, many of us fall into the exaggeration trap: we overstate our case. -
Feb 13 2017 Delicate Communication is Best Done in Person
The written word is a powerful communication tool, but sometimes a face-to-face conversation is a far better choice. -
Feb 01 2017 Establishing Thought Leadership During Political Unrest
When a new president is sworn in and immediately begins changing the country's direction on health care, education, immigration, economics, and other issues that impact people's day-to-day lives, leaders have an opportunity to establish themselves as thought leaders. -
Jan 24 2017 Self-Promotion: How to Be Less Awkward
Isn't it amazing how easy it is to promote services and products you believe in, and yet, feel completely awkward promoting your own work? -
Jan 19 2017 The Importance of Closing the Loop
As you plan your communication, whether you're launching a massive marketing campaign or sending an all-employee email, consider whether you're inviting your audience to respond (and be sure to create a mechanism for them to do so). -
Jan 12 2017 Avoid Embarrassing Mistakes With These Proofreading Tips
Spelling, grammar, and other writing mistakes tell your audience you either don't know or don't care whether you've gotten things right. -
Jan 05 2017 Speak Clearly, If You Speak At All…
Oliver Wendell Holmes Sr. said, "Speak clearly, if you speak at all; carve every word before you let it fall."